Analysis of survey
- niraylgrech15
- Dec 1, 2020
- 4 min read
It's a survey of the community to see who's interested and who has ideas. It is a pretty was of doing it.
In total there are 215 responses. With regards to age there are 213 responses. The majority of the responses was those of 45+ because it had 30%. From the age of 18 till 25, there is total of 29.6%. The lowest percentage is that of 14.6%, the age between 26 and 35. A little bit less than the majority, were the age between 36 and 45. They had 25.8%. With regards to gender, there were more females than males. Females have a percentage of 80.8%, while the males have a percentage of 19.2%. The majority of the people prefer to buy both locally and online. In fact it has 124 responses. After comes the option locally that has 74 responses. The least option chosen was that of online and it has 22 responses.
The next question is; if online how often do you shop? There were a total of 215 responses in this question. The most option that has responses is several times per year. It has 90 responses that add up to to 41.9%. The option that came after it with a lesser responses is less often, with a total of 83 responses. The majority of the people neither shop several times per week, nor several times per month. The first option mentioned has 6 responses; 2.8% and the other option has 38 responses; 17.7%. The question ; if locally how often do you shop? has 215 responses. The majority answered several per year and it has 121 responses that in percentage they will have a total of 56%. The opinion that placed second is; several times per month. 50 people voted for it, so the percentage sums up to 23.3%.
The fourth option is less often. It has 39 responses- 18.1%. Last and not least, the least option preferred is the first option that I wrote down; several times per week. This option has only 7 responses, in which its percentage is 3.3%. Next comes the required question. It is with regards to how much money do people approximately spend. The range from €0 to €20 has only 2 responses (0.9%). The range from €20 to €50 has a total of 38 (17.7%). The range from €50 to €100 has a large total of 103 responses (47.9%). The last range is from €100 to €200 and it has a few less responses, than the range of before. There are total of 72 responses (33.5%)
The next question was not a required question, In fact it has 212 responses. People had to answer in which option do they fit in. As options I wrote; trendsetter, trend follower, a bit of both and none. The most option chosen was; a bit of both with 97 responses (45.8%). Then comes the option of none that has 54 responses (25.5%). Trend follower placed third with 49 responses (23.1%). There are so few that placed themselves as a trendsetter. It has only 12 responses (5.7%). The next question was which platform do people use in order to follow fashion trends. For this question, 208 people responded. The options were; fashion blogs, fashion shows, friends and other social groups and social networking site.
Friends and other social groups placed 1st with a total of 99 responses (47.6%). In 2nd place we have social networking site that 86 people responded to it (41.3%). The last two options are the least options that the people chose. Fashion blogs has14 responses (6.7%) and fashion shows has 9 responses (4.3%). Sales were also mentioned with the topic of fashion. The first question asked with regards to sale was whether people prefer buying sale items or not. The majority that answered yes were 117 (54.7%) and those who answered no were 18 (8.4%). The option of maybe has 79 responses (36.9%). The second question that I asked with regards to sale was ; if yes do you think its worth the price? 185 people in total answered to this question.
The large majority answered yes, with a total of 166 responses (89.7%). Those who answered no has a percentage of 10.3%, so there were 19 people that voted the no option. Last and not least there is the last question of this survey. The question that I asked is ; if no, why ? and it has a total of 29 responses. People gave their personal opinion about why they do not believe in sale items, when it comes to fashion. Every individual has responded differently, cause everyone has a different perspective. Most of the answers were specifically relating to Malta and the Maltese shops.
So here I want to highlight everything briefly. The majority of people prefer buying both local and online. Several times per year is enough for them to shop. €50 to €100 are enough , when it comes to spending for clothes. Being both a trendsetter and a trend follower is what people chose most. Friends and other social groups is the most that influence in fashion. There are those who prefer sale items and there are also those who don't look for sales that much. Many responded the fact that in Malta, the sale items are usually not worth the price and they are often old fashion stock.
Link of survey :
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